Real, natural and approved by the fussiest dogs. Explore what makes our dog food perfect for your pet.
We combine the very best ingredients with carefully developed recipes. The result? Healthy, happy dogs.
"My priority is creating nutritionally complete meals for dogs that support their health, vitality and wellbeing. I balance high-quality proteins, fats, vitamins, and minerals to meet their needs. Each recipe is carefully formulated using scientific evidence, lab-tested nutrient profiles, and a deep understanding of animal nutrition."
Feast your eyes on all the good stuff that goes into our dog food. Always natural and never ultra-processed, ensuring your dog has everything they need to keep them in tip-top condition.
Dogs are designed to eat a diet that is mostly meat. That’s why you’ll find at least 80% muscle meat, offal and ground bone in our dog food. Our beef, turkey, duck and more are all sourced from the human food supply chain too.
Low in fat and protein-packed, chicken also contains tryptophan which aids healthy sleep, and magnesium which has a calming effect.
High in iron and protein. Beef is rich in phosphorus for strong teeth + bones, B Vitamins for energy, and it’s guaranteed to be wolfed down at mealtimes.
A lean protein source that’s full of flavour too, duck is rich in iron for energy, healthy fats and selenium which ensures strong immunity.
Perfect for dogs with intolerances to other meats, lamb is high in iron for energy, riboflavin for skin, eye and brain health. And zinc for immunity support.
A lean protein source, turkey is rich in zinc and magnesium which aids skin and coat health, while phosphorus is vital for strong bones.
Green tripe is packed with digestive enzymes which supports gut health and in turn, immunity. It’s also a complete protein and is generally low allergen too.
Our sustainable salmon is a powerful source of omega 3 and 6 which aids healthy coat, joints, skin health and more.
Ultra lean and high in protein, fish makes for an irresistibly nutritious addition to your dog’s menu.
Rotated seasonally, our vegetables and berries provide things like digestion-supporting fibre. Vitamin C for immunity support, antioxidants for all-round health, phosphorus for strong bones and more. Find things like blueberries, carrots and cabbage in our complete meals for dogs.
Absolutely jam packed with the good stuff, we add broccoli to our meals for immunity supporting Vitamin C, fibre for digestion and calcium which aids strong bones.
A source of insoluble fibre which is vital for ensuring proper digestion, carrots are also high in Beta-carotene and Vitamin A which support eye health.
A source of fibre which supports healthy digestion, cabbage is also a source of magnesium which aids muscle and nerve function.
Picked at the height of their freshness blueberries are high in antioxidants as well as Vitamin C for immunity support and Vitamin K which aids strong bones.
High in fibre, sprouts are great for aiding digestive health. While vitamin C aids immunity, vitamin K supports healthy bones and they’re a source of antioxidants too.
A low calorie, high nutrient ingredient, cauliflower is a source of fibre to support digestion, Vitamin C for immunity support, B6 for energy and more.
Healthy fats are a vital part of your dog’s diet. They aid things like joint health, coat health, skin, brain, eye health and so much more. Ours are in the form of omega-rich olive oil and algae flakes.
Natural fats are vital to a dog's health. Olive oil is rich in mono-unsaturated fats which reduces bad cholesterol, as well as Vitamin E which supports skin and eye health.
An excellent source of omega 3 fatty acids which promotes healthy hormone production, healthy growth, joint support and more.
A nutrient powerhouse, our Hebridean seaweed is hand harvested and sustainable. A rich source of iodine for thyroid health, iron for energy and calcium for bone health.
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Take a couple of minutes to tell us about your dog, we'll take care of the rest.
